WHITEHOUSE STATION, NJ — It’s an anniversary too big for a one-day celebration.
QuickChek, the iconic New Jersey fresh convenience market chain, is celebrating its 55th anniversary by rewarding its most loyal customers with free coffee every Friday in March and April.
QuickChek Rewards members can get a free hot or iced coffee — any size, any variety — during its Free Coffee Fridays by scanning the QuickChek Rewards mobile app or entering their phone number at checkout. Limit is one per person per visit.
Consumers can join the QuickChek Rewards program for free by downloading the app at the Apple store or on Google Play for Android users, or online at https://quickchek.com/rewards/create-account/.
“We want to celebrate this milestone with our loyal customers who have helped QuickChek become the leader in fresh convenience for more than 50 years,” said QuickChek Vice President of Marketing & Operations Don Leech. “We’re proud to continue to serve the best coffee in the market and what better way to start your weekend than with a free cup of guaranteed fresh brewed coffee!”
1ST STORE OPENED IN 1967
In 1967, Carlton C. Durling founded QuickChek to ensure that loyal Durling Farms customers had a neighborhood shopping destination not only for their milk but for a full range of deli and other food products.
The first QuickChek store opened on March 15, 1967 in Dunellen, NJ.
Much more than a typical convenience store, QuickChek has become the market leader in the metropolitan area through its focus on freshly prepared foodservice and an innovative “Fresh to Go” store layout designed to enhance the shopping experience for busy people on-the-go. More than half of each new store is dedicated to personalized fresh food and beverages.
QuickChek now operates more than 160 stores including 95 with fuel and employs more than 4,600 team members throughout New Jersey, New York’s Hudson Valley and Long Island.
In 2016, QuickChek was named the “National Convenience Store Chain of the Year.”
COFFEE BY THE NUMBERS
Coffee is the world’s most popular beverage, excluding water. About 1.4 billion cups a day are consumed worldwide.
According to the National Coffee Association, 7 in 10 Americans drink coffee every week; 62% drink coffee every day. The average coffee drinker in America drinks just over 3 cups per day.
One out of every 3 QuickChek customers buys a cup of coffee — nearly 40 percent of those cups are medium size (16 ounces); a very close second is the 20-ounce size.
Thirty-five percent of coffee drinkers prefer their coffee black. As far as flavors go, French Vanilla creamer claims the top spot.
How many cups of QuickChek coffee are sold each year? More than 20 million.
What is the most requested Limited Time Only coffee? Kris Kringle.
QUICKCHEK HISTORICAL HIGHLIGHTS
- 1888 — Durling Farms was founded to serve the Central Jersey region
- 1967 — The first QuickChek fresh convenience food store opens in Dunellen, NJ
- 1992 — “Guaranteed Fresh” – fresh brewed coffee is made every 20 minutes
- 2014 — Named “Best Quality Hot Beverage” (coffee) and “Best Quality Food Service” in a national consumer survey
- 2016 — Named National Convenience Store Chain of the Year
- 2021 — QuickChek is acquired by and becomes a wholly-owned subsidiary of Murphy USA
- 2021 — QuickChek’s coffee is ranked among the top three convenience chains and among the top six overall quick service restaurant retailers nationally
###
MEDIA CONTACT:
Russ Mensch
Mensch & Company, Inc.
Public Relations & Event Marketing
phone: 201-797-2448
email: [email protected]
